Fuliang, a bright pearl on the shore of Poyang Lake. For more than 1,000 years, the county has played an important role in various times with the economical pattern of mutual benefit of porcelain and tea and the combination of agriculture and industry.
The source of porcelain capital: Gaoling porcelain soil, Yaoli glazed fruit, around Nanlong kiln, gestation of Jingdezhen, a porcelain dynasty with thousands of kiln fires; the hometown of famous tea: Bai Juyi left "the previous month" in the long poem "Minhang" The famous poems of Fuliang Buying Tea, Tang Xianzu issued a sigh of "the shackles of the beams, the smell of the world." “Floating Red†tea won the gold medal at the Panama International Exposition in 1915; Eco-Home: It is full of green mountains and green waters, beautiful scenery; ancient towns, ancient villages, ancient dwellings and virgin forests, porcelain workshops and kiln that are effectively protected are everywhere. The site is well-off, the people are kind, and the hospitality is good. The ecological environment here is excellent. The county has a forest coverage rate of 81%. It is a provincial ecological county and the first batch of the top ten green ecological counties in the province.
In April, the floating beam, Yan Yan language, thousand branches of Tucui. At the press conference held by Fuliang County People's Government and Jingdezhen City Tourism Bureau, we learned that the 9th Jingdezhen·Fuliang Tea Culture Tourism Festival will be grandly opened on April 28th in Fuliang Yaoli Scenic Area. The theme of the event was “Tea Rhyme, Green Language and Folk Windâ€, with tea as the medium, through 13 special events such as tea art porcelain rhyme live demonstration, agricultural special product taste, bonfire party, tourists tea garden, tourism summit forum, etc. It is combined with local culture and culture to provide a tourist culture meal that integrates porcelain tea culture, natural landscape and folk customs.
The Jingdezhen·Fuliang Tea Culture Tourism Festival has been successfully held for eight times. In the past 8 years, Fuliang County has taken the opportunity of holding the Tea Culture Tourism Festival to create a tourism brand of “the source of world porcelain capital and the hometown of famous Chinese teaâ€, promoting the deep integration of Fuliang tea resources and tourism resources, thus promoting the county. Rapid economic and social development.
Thousands of tea towns and spit Xinfang
Fuliang has a long history of tea production, beginning in Hansheng in Tang Dynasty, deep in modern times. From 806 to 820 AD, the county was the main distribution center for tea in northern Fujian and southern Fujian. The "Xianzhi", "Nenrui", "Fuhe", "Luhe" and other teas produced by Fuliang are known as "beautiful, colorful, fragrant, and mellow". The Ming and Qing dynasties did not decline, becoming a shocking brand and becoming a tribute. For thousands of years, the people of the Fuliang, who have worked diligently and wisdom for generations, have done the ultimate in tea, and have formed a smashed tea culture with local characteristics in the long history.
Tea, as the first of the three health drinks recognized in the world, combines economic, ecological and social benefits. In recent years, Fuliang County has taken the scientific development concept as the guide, innovated the work ideas, changed the development mode, and made a lot of fruitful explorations in the development of the local tea industry and the strengthening of tea culture construction.
Vigorously implement the "Foliang Tea" brand strategy. By strengthening the construction of demonstration bases, strengthening the adjustment of industrial structure, upgrading the level of scientific and technological development, and building a number of standardized organic tea gardens and green food tea garden bases, the Fuliang tea brand will be upgraded to the domestic and international tea market. Competitive ability. In 2007, the county was listed as a pilot county for the Ministry of Finance to support the new rural construction to support the tea industry development project. In 2010, it integrated 18.37 million yuan of funds for supporting agriculture to support the development of the tea industry, and absorbed nearly 60 million yuan of social funds into the tea industry. Today, tea has become a pillar industry for Fuliang's rural economy and farmers' income.
Actively promote the "Foliang Tea Culture". Fuliang Tea has appeared at the “First Tea Expo of Jiangxi Provinceâ€, “China Nanchang First Agricultural Expoâ€, China (Nanchang) Green Food Expo and “China (Beijing) International Geographical Label Products Exhibitionâ€. Especially in the "Jiangxi Province Food and 'Four Ones'" exhibition, Fuliang Tea represents Jiangxi's debut in the boutique exhibition area, with considerable results. Fully relying on the unique ecological resources and tea culture advantages of the locality, the tea culture tourism festival will be held year after year. Carefully create a green tourism brand with “deep cultural heritage, pleasant ecological environment, unique porcelain tea flavor and unlimited rural charmâ€. This move not only allowed the county's tourism industry to enter the fast lane of healthy development, but also effectively promoted the development of Fuliang Tea Industry.
At present, there are 106,000 mu of tea gardens in the county, with a production of 4,153 tons of tea and an output value of 220 million yuan. In particular, the production of famous tea has become the “leading geese†in the northeastern tea area and even the whole province. The output value is the largest county in the province. There are 56 tea companies, 27 tea professional cooperatives, 1 registered certification mark (Fuliang tea), and won the title of famous brand in Jiangxi Province; 2 tea products of famous brand agricultural products in Jiangxi Province. It has been crowned with many honorary titles such as “Hometown of Chinese Black Teaâ€, “National Pollution-free Tea Production Demonstration Base County†and “National Tea Standardization Demonstration Countyâ€, which proves that Fuliang people keep pace with the times, develop and innovate, and continue yesterday. brilliant.
Ecotourism Fuxian Huimin
With the rapid development of China's economy, China's tourism industry is also following the trend. The floating beam with unique tourism resources has ushered in new development opportunities. The county seizes the opportunity and macroscopic trend, and gives full play to the important role of the tourism industry in expanding domestic demand, stimulating consumption, increasing employment, improving people's livelihood, promoting and promoting the development of related industries, and making every effort to create the "source of world porcelain capital, the hometown of famous Chinese tea" Tourism brands to promote the development of the local tourism industry.
Close to the floating beam for several days, we are delighted to see that the county's tourism development conditions are becoming more mature, tourism service products are improving day by day, and the satisfaction of domestic and foreign tourists is increasing.
In recent years, the attractions of the Fuliang area have sprung up in people's sights. The east line has AAAA-level scenic spot Yaoli Scenic Area, AAA scenic spot Jinzhushanzhai Scenic Area, Xinjia Tea Garden, Shuanglongwan Agricultural Ecological Park, Gaoling National Mine Park; South Line Xianghu Town has Yutian Lake and Qiancheng Scenic Area, Tongqianjian Nature Reserve The district, the former site of the county committee of Fu Lok, the Lion Rock, the Dayou Mountain, the Shuilong Cave, and the five ancient porcelain kiln ruins; the Shou'an Town has the Qixiandong Scenic Area and 9 ancient ceramic kiln ruins; the northern line is: Xishu Township Taoshu Ancient Village And Panxi Ancient Village, Xingtian Township Chengjiashan Education Base and Chengmen Ancient City, Yutan Town Wujia and Wanshou Temple, Huangtan Township Xujia, Sanlong Township Wang Zhongshu, Jiangcun Township Yantai Ancient Village, Legong Township Yingfang and Shuangfeng Pagoda, Yingxi Village, Yutan Township; Fuliang County has a national AAAA-level scenic spot, Guxian Yujing District and Baoji Temple, and the development of “farmhouse music†rural tourism is in the ascendant.
Frequent tourism product marketing activities: go out to Wuhan, Shenzhen, Hefei, Zhengzhou, Nanchang and Taiwan to hold tourism promotion conferences and trade fairs; carry out regional cooperation with surrounding tourist areas. Please come to Nanchang and Huangshan to travel to more than 60 travel agencies to visit the scenic spots and tourist routes in Yaoli Scenic Spot... Many touching examples are innumerable.
The annual tea culture and tourism festival is a new and bright spot. It is like the magic cube of the smart industry combination, attracting many domestic and foreign tourists to come to Fuliang for sightseeing, leisure and vacation. According to statistics, in 2011, the total number of visitors to Fuliang Tourism was 3.976 million, the ticket income was 62.93 million yuan, and the total tourism income was 2.78 billion yuan. During the “11th Five-Year Plan†period, the county won the national agricultural tourism demonstration site, the national natural and cultural heritage, and the country. There are 16 national tourism brands such as Gaoling Yaoli, a key scenic spot, and Gaoling Porcelain Mine Site, a national key cultural relics protection unit.
The tea industry and the porcelain tea culture and the characteristic tourism are both grasped, and the floating beam has achieved both economic and social benefits. Over the years, the county has been working hard to truly reflect the development results on the happiness index of the people and show them on the smiling faces of the people. The current floating beams are changing with each passing day, and new changes have taken place in urban and rural areas. The implementation of urban and rural infrastructure is constantly improving; the coordinated development of social undertakings; the innovation of social management, the people living and working in peace; the measures of benefiting the people and the benefit of the people, one action, the emotions, the warmth of the people...
The "Twelfth Five-Year Plan" period is an important period for the accelerated development of Fuliang's economy and society. We have every reason to believe that under the strong leadership of the county party committee and the county government, the 300,000 floating beam people will be proud to stand on the banks of Poyang Lake.
Fuliang, tea, fragrant, human heart, eco-tourism, Fuxian Huimin
Written at the opening of the 9th Jingdezhen·Fuliang Tea Culture Tourism Festival
Jiang Rong Cat Gong Zhenhua
Yangchun tea picking in March
Fuliang Ancient County
Ancient town Yaoli style
Dongli Village, Yaoli Scenic Area
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